Business technology is
a strategy for organising and coordinating technology management across the entire enterprise. Traditional information technology management function (or IT) should be the technology backbone that is responsible for development, and management of digital and administrative solutions in a professional way.
The technology backbone consists of all information technology systems and processes that support the running of the businesses operations, through the management of end-user services, plus enterprise and business applications. We define four distinct categories of technology: customer interfacing technology, product technology, operational technology and business process technology.
This area consists of information technology embedded within the products the company sells: technology that can be operated, monitored and/or interfaced remotely and can interact with its environment 24/7. Whilst customer interfacing technology provides the gateway for interaction with your customers, it is often the technology within your product, whether it be a banking product, electronic goods or professional services to name a few, that provides the real value to customers.
Business Process Technology consists of information technology and solutions that are used for managing business processes and executing business transactions. To overcome this, business leaders must embed a culture of cooperation within the organisation so that technology management skills are fully applied as needed across all business units.
Transforming from traditional, siloed business and technology functions into business technology organisation also presents a fantastic opportunity to leverage technology management practices directly in the business teams where it can have the largest impact. Business technology will ensure that businesses are able to derive real value from technology, and ultimately, to better serve their customers.
Ref: https://www.managebt.org/book/introduction/introduction-to-business-technology/
